About Us


The LAUNCH Leadership Conference is an annual event hosted by the Asian Business Students Association (ABSA). Although themes vary each year, the main goal of LAUNCH stays the same: foster leadership development in students by providing an environment where they can connect with each other and share ideas of leadership. Additionally, we aim to promote application of skills by encouraging students to take action in their communities and inspire others to do the same.

This year’s theme for LAUNCH is Globalization. We aim to focus on global leadership and learning how we can foster leadership development in the changing world by looking at the bigger picture. It doesn’t matter where one comes from or one’s culture is, everyone has the potential to become a leader in this ever changing global culture. In fact, at this conference, we present speakers and activities that help attendees realize what impact they can have in the world through leadership.

We can all be leaders. Through this event, we seek to provide participants with a chance to explore various leadership styles and find the ones that’s suitable for them. LAUNCH achieves this through “learning by doing”. We believe in getting the participants thoroughly involved in our interactive environment where they can identify and directly apply their unique leadership skills. We want participants to have a customized experience through our curriculum, which involves a speaker series, several activities and more.